<templatestyles src="Wikipedia:Reliable sources/Perennial sources/styles.css" />
{{WP:RSPIntro|Business Insider}}
This source has separate reliability assessments by time period or topic; each is presented in its own section below.

== excluding culture ==
{{Infobox source reliability
 | type			= website
 | title		= [[Business Insider]] (excluding culture)
 | shortcut		= WP:BUSINESSINSIDER
 | status		= nc
 | last			= 2025
 | domain1		= insider.com
 | rfc			= [[Wikipedia:Reliable sources/Noticeboard/Archive 324#RfC: Business Insider|RfC]]
 | rfcdate		= 2020
}}

=== Summary ===
In the 2025 RfC, editors determined that any LLM-generated writing disclosed as written using AI is generally unreliable. There is otherwise no consensus on the overall reliability of ''Business Insider''. The site's [[WP:SYNDICATED|syndicated content]], which may not be clearly marked, should be evaluated by the reliability of its original publisher. ''See also: [[#Business Insider (culture)|Business Insider (culture)]].''

=== Discussions ===
{{WP:RSPLinks}}

=== Recency ===
<span class="source-talk-last">{{WP:RSPLAST/sandbox|2025|table=no}}</span>

=== RfCs ===
<div class="source-rfc-list">
# 2020 [[Wikipedia:Reliable sources/Noticeboard/Archive 324#RfC: Business Insider|RfC]]
# 2022 [[Wikipedia:Reliable sources/Noticeboard/Archive 381#RfC: Business Insider news reporting|RfC]]
# 2025 [[Wikipedia:Reliable sources/Noticeboard/Archive 497#RfC: Business Insider after switching to Artificial Intelligence|RfC]]
</div>

== culture ==
{{Infobox source reliability
 | type			= website
 | title		= [[Business Insider]] (culture)
 | shortcut		= WP:BICULTURE
 | status		= gr
 | last			= 2021
 | domain1		= insider.com
 | rfc			= [[Wikipedia:Reliable sources/Noticeboard/Archive 349#RfC: Business Insider music coverage|RfC]]
 | rfcdate		= 2021
}}

=== Summary ===
There is consensus that ''Business Insider'' is generally reliable for its coverage in its culture section. ''See also: [[#Business Insider|Business Insider (excluding culture)]].''

=== Discussions ===
{{WP:RSPLinks}}

=== Recency ===
<span class="source-talk-last">{{WP:RSPLAST/sandbox|2021|table=no}}</span>

=== RfCs ===
<div class="source-rfc-list">
# 2021 [[Wikipedia:Reliable sources/Noticeboard/Archive 349#RfC: Business Insider music coverage|RfC]]
# 2021 [[Wikipedia:Reliable sources/Noticeboard/Archive 354#RfC: Business Insider culture reporting|RfC]]
</div>

== AI content ==
{{Infobox source reliability
 | type			= website
 | title		= [[Business Insider]] (AI content)
 | shortcut		= 
 | status		= gu
 | last			= 2024
 | domain1		= 
 | rfc			= [[Wikipedia:Reliable sources/Noticeboard/Archive 497#RfC: Business Insider after switching to Artificial Intelligence|RfC]]
 | rfcdate		= 2025
}}

=== Summary ===
Consistent with several recent decisions our community has made about LLM-generated writing, consensus here is that Wikipedians don't trust it at all. Business Insider claims that humans will review the LLM-generated content, but Wikipedians are remarkably cynical about this. Consensus is that anything published with a disclosure about "Business Insider AI" is (a) generally unreliable and (b) not an indicator of notability at AFD.

=== Discussions ===
{{WP:RSPLinks}}

=== Recency ===
<span class="source-talk-last">{{WP:RSPLAST/sandbox|2024|table=no}}</span>

=== RfCs ===
<div class="source-rfc-list">
# 2025 [[Wikipedia:Reliable sources/Noticeboard/Archive 497#RfC: Business Insider after switching to Artificial Intelligence|RfC]]
</div>

== Excerpt ==
{{hatnote|Excerpt from the lead of [[Business Insider]]:}}
<div class="source-excerpt">
{{excerpt|Business Insider|paragraphs=1|only=paragraphs|hat=no|references=no|inline=yes}}
</div>

==Notes==
{{notelist}}

==References==
<references />

<div class="rsp-debug">
== Original table rows for comparison ==
''(remove this when this source page is ready to go live)''
{{Wikipedia:RSPTableHeader}}
|- class="s-nc" id="Business Insider"
| {{anchor|Business Insider}} ''[[Business Insider]]'' (excluding culture) <small>(''Insider'', ''Markets Insider'', ''Tech Insider'')</small> {{WP:RSPSHORTCUT|WP:BI}} {{WP:RSPSHORTCUT|WP:BUSINESSINSIDER}}
| {{WP:RSPSTATUS|nc}}
| {{rsnl|324|RfC: Business Insider|2020|rfc=y}} {{rsnl|381|RfC: Business Insider news reporting|2022|rfc=y}} {{rsnl|497|RfC: Business Insider after switching to Artificial Intelligence|2025|rfc=y}}
| {{WP:RSPLAST|2025}}
| In the 2025 RfC, editors determined that any LLM-generated writing disclosed as written using AI is generally unreliable. There is otherwise no consensus on the overall reliability of ''Business Insider''. The site's [[WP:SYNDICATED|syndicated content]], which may not be clearly marked, should be evaluated by the reliability of its original publisher. ''See also: [[#Business Insider (culture)|Business Insider (culture)]].''
| {{WP:RSPUSES|insider.com|businessinsider.com|thisisinsider.com}}
|- class="s-gr" id="Business Insider (culture)"
| {{anchor|Business Insider culture}} ''[[Business Insider]]'' (culture) {{WP:RSPSHORTCUT|WP:BICULTURE}}
| {{WP:RSPSTATUS|gr}}
| {{rsnl|349|RfC: Business Insider music coverage|2021|rfc=y}} {{rsnl|354|RfC: Business Insider culture reporting|2021|rfc=y}}
| {{WP:RSPLAST|2021}}
| There is consensus that ''Business Insider'' is generally reliable for its coverage in its culture section. ''See also: [[#Business Insider|Business Insider (excluding culture)]].''
| {{WP:RSPUSES|insider.com|thisisinsider.com}}
|- class="s-gu" id="Business Insider AI content"
| ''Business Insider'' (AI content)
| {{WP:RSPSTATUS|gu}}
| {{rsnl|497|RfC: Business Insider after switching to Artificial Intelligence|2025|rfc=y}}
| {{WP:RSPLAST|2024}}
| Consistent with several recent decisions our community has made about LLM-generated writing, consensus here is that Wikipedians don't trust it at all. Business Insider claims that humans will review the LLM-generated content, but Wikipedians are remarkably cynical about this. Consensus is that anything published with a disclosure about "Business Insider AI" is (a) generally unreliable and (b) not an indicator of notability at AFD.
|}
</div>